The Video Game Forum Wii, PS3, Xbox 360

gamemasterx · 06-03-2009, 08:10 AM

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Tetris 25th Anniversary

ON 25th ANNIVERSARY, TETRISÂ® MORE POPULAR THAN EVER!

Over 125 million TETRISÂ® products sold with strong growth in mobile phones and online Plans underway for new TETRIS tournaments and â??smartâ?? products

Electronic Entertainment Expo, Los Angelesâ??June 2, 2009â?? Video game industry legends Henk Rogers and Alexey Pajitnov today announced the kickoff of the 25th anniversary celebration for TETRISÂ®. TETRIS is one of the worldâ??s most popular casual computer games with over 125 million products sold on more than 30 platforms and available in more than 50 countries.

â??TETRIS has driven the entire casual computer gaming industry,â?? said Rogers, President & CEO of Blue Planet Software, the company that manages the exclusive licensing rights to TETRIS. â??One reason why TETRIS is so enduring is that it transcends culture. It is beyond language. It is part of a universal desire for order. Ultimately, itâ??s a mental sport â?? a mix of fun and mental stimulation.â??

In June 1984, Pajitnov, a Russian-born mathematician wrote the program for TETRIS in his spare time. His love of puzzles inspired him to create a game where players arranged distinctive puzzle pieces in real time along the bottom of the rectangular playing field or â??matrixâ?? in order to clear lines. â??For a short time, I was the best TETRIS player in the world,â?? he said.

Rogers and Pajitnov said TETRIS is not resting on its laurels. â??We have exciting plans for the future of TETRIS,â?? said Pajitnov. â??We want to make TETRIS more accessible to kids, boomers, and busy moms â?? everyone who enjoys a fun, stimulating and even meditative short escape from the daily grind.â??

Said Rogers, â??The best is yet to come. Weâ??re working on versions of TETRIS that will make it possible to have â??internationalâ?? games similar to the Olympics, or the World Cup. The next generation of TETRIS games will align themselves to the user â?? so they can always be exactly what best fits any specific individual â?? â??smartâ?? TETRIS games that quickly â??learn their partnerâ?? and adjust to give maximum game play satisfaction.

â??We have a vision of the future where people all over the world can meet and become friends without speaking the same language. TETRIS players can better understand each other through mutual game play and create a new world fabric of â??likenessesâ?? instead of differences by being connected through the universal language of Tetriminos â?? the distinctive world-famous playing pieces of TETRIS.â??

The popularity of TETRIS has grown every year since its inception with the gameâ??s greatest growth occurring on mobile phones. EA Mobileâ?¢, a division of Electronic Arts Inc. holds the exclusive license for TETRIS on mobile devices and has sold over 75 million TETRISÂ® products on the mobile platform. Since debuting TETRIS on the Apple App Store in July of 2008, the game has become one of the top 10 game Apps of all time. AT&T, the exclusive carrier of the Apple iPhoneâ?¢, named TETRIS as the highest selling game for the first quarter of 2009. Because of this special relationship, TETRIS is holding 25th anniversary celebrations at the Electronic Arts Inc. booth #1501 at E3.

â??TETRIS is the best-selling mobile phone game of all time, showing continued growth year after year all around the world,â?? said Adam Sussman, Vice President Worldwide Publishing for EA Mobile. â??We are proud to join The Tetris Company in celebrating the 25th Anniversary of TETRIS; a product that has had such a significant impact on the entire video game industry.â??

TETRIS is also growing online. In March 2009, Rogers and Pajitnov teamed up with Minoru Arakawa to announce the launch of Tetris Friends Online Games (www.tetrisfriends.com), the first and only official Web-based TETRIS game destination in North America. The Website is home to seven single-player and multiplayer games, with more TETRIS games in the pipeline. Even though Tetris Friends is just a few months old, over 1 million TETRIS games are played per day on the Website.

Licensees of TETRIS have reported strong and steady sales because of the gameâ??s universal appeal and enduring popularity. TETRIS is licensed to many of the most important consumer companies in the world, including: Electronic Arts Inc., Tetris Online, Inc., Tetris Online Japan, NHN Corporation, Mattel/Radica, Sega, DTI Software, Inc., THQ, Inc., Hallmark, Epoch Co., Ltd., Four Winds, Hand Held Co., Ltd., Kaon Media, TAG Networks, Sky Interactive, Imagination, and Men in Back.

About TETRISÂ®:

TETRISÂ® is one of the leading and most distinctive video game brands and franchises in the world. Loved globally by people of all ages and all cultures, TETRIS continues to be one of the most widely recognized video games of all time. Tetris Holding, LLC is the owner of TETRIS worldwide and The Tetris Company, LLC is its exclusive licensee. The Tetris Company, through its agent Blue Planet Software, Inc., licenses and manages the TETRIS intellectual property and franchise worldwide. Today, Blue Planet Software continues to work with licensees to deliver top quality TETRIS products that are relevant, fun and challenging for its millions of players. For the latest information about TETRIS and TETRIS products, please visit www.tetris.com.

Contact Information:

Curtis Sparrer

Connecting Point Communications

Phone: (415) 442-4034

Email: csparrer@cpcomm.com

Press Release

More...

06-03-2009, 08:10 AM	#1 (permalink)
gamemasterx gXboxLive Leaderboard: 4^th Status: Senior Member Join Date: Dec 2007 Posts: 36,851	Tetris 25th Anniversary, this week! Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions / table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} June 2, 2009* (from www.tetris.com) Tetris 25th Anniversary ON 25th ANNIVERSARY, TETRISÂ® MORE POPULAR THAN EVER! Over 125 million TETRISÂ® products sold with strong growth in mobile phones and online Plans underway for new TETRIS tournaments and â??smartâ?? products Electronic Entertainment Expo, Los Angelesâ??June 2, 2009â?? Video game industry legends Henk Rogers and Alexey Pajitnov today announced the kickoff of the 25th anniversary celebration for TETRISÂ®. TETRIS is one of the worldâ??s most popular casual computer games with over 125 million products sold on more than 30 platforms and available in more than 50 countries. â??TETRIS has driven the entire casual computer gaming industry,â?? said Rogers, President & CEO of Blue Planet Software, the company that manages the exclusive licensing rights to TETRIS. â??One reason why TETRIS is so enduring is that it transcends culture. It is beyond language. It is part of a universal desire for order. Ultimately, itâ??s a mental sport â?? a mix of fun and mental stimulation.â?? In June 1984, Pajitnov, a Russian-born mathematician wrote the program for TETRIS in his spare time. His love of puzzles inspired him to create a game where players arranged distinctive puzzle pieces in real time along the bottom of the rectangular playing field or â??matrixâ?? in order to clear lines. â??For a short time, I was the best TETRIS player in the world,â?? he said. Rogers and Pajitnov said TETRIS is not resting on its laurels. â??We have exciting plans for the future of TETRIS,â?? said Pajitnov. â??We want to make TETRIS more accessible to kids, boomers, and busy moms â?? everyone who enjoys a fun, stimulating and even meditative short escape from the daily grind.â?? Said Rogers, â??The best is yet to come. Weâ??re working on versions of TETRIS that will make it possible to have â??internationalâ?? games similar to the Olympics, or the World Cup. The next generation of TETRIS games will align themselves to the user â?? so they can always be exactly what best fits any specific individual â?? â??smartâ?? TETRIS games that quickly â??learn their partnerâ?? and adjust to give maximum game play satisfaction. â??We have a vision of the future where people all over the world can meet and become friends without speaking the same language. TETRIS players can better understand each other through mutual game play and create a new world fabric of â??likenessesâ?? instead of differences by being connected through the universal language of Tetriminos â?? the distinctive world-famous playing pieces of TETRIS.â?? The popularity of TETRIS has grown every year since its inception with the gameâ??s greatest growth occurring on mobile phones. EA Mobileâ?¢, a division of Electronic Arts Inc. holds the exclusive license for TETRIS on mobile devices and has sold over 75 million TETRISÂ® products on the mobile platform. Since debuting TETRIS on the Apple App Store in July of 2008, the game has become one of the top 10 game Apps of all time. AT&T, the exclusive carrier of the Apple iPhoneâ?¢, named TETRIS as the highest selling game for the first quarter of 2009. Because of this special relationship, TETRIS is holding 25th anniversary celebrations at the Electronic Arts Inc. booth #1501 at E3. â??TETRIS is the best-selling mobile phone game of all time, showing continued growth year after year all around the world,â?? said Adam Sussman, Vice President Worldwide Publishing for EA Mobile. â??We are proud to join The Tetris Company in celebrating the 25th Anniversary of TETRIS; a product that has had such a significant impact on the entire video game industry.â?? TETRIS is also growing online. In March 2009, Rogers and Pajitnov teamed up with Minoru Arakawa to announce the launch of Tetris Friends Online Games (www.tetrisfriends.com), the first and only official Web-based TETRIS game destination in North America. The Website is home to seven single-player and multiplayer games, with more TETRIS games in the pipeline. Even though Tetris Friends is just a few months old, over 1 million TETRIS games are played per day on the Website. Licensees of TETRIS have reported strong and steady sales because of the gameâ??s universal appeal and enduring popularity. TETRIS is licensed to many of the most important consumer companies in the world, including: Electronic Arts Inc., Tetris Online, Inc., Tetris Online Japan, NHN Corporation, Mattel/Radica, Sega, DTI Software, Inc., THQ, Inc., Hallmark, Epoch Co., Ltd., Four Winds, Hand Held Co., Ltd., Kaon Media, TAG Networks, Sky Interactive, Imagination, and Men in Back. About TETRISÂ®: TETRISÂ® is one of the leading and most distinctive video game brands and franchises in the world. Loved globally by people of all ages and all cultures, TETRIS continues to be one of the most widely recognized video games of all time. Tetris Holding, LLC is the owner of TETRIS worldwide and The Tetris Company, LLC is its exclusive licensee. The Tetris Company, through its agent Blue Planet Software, Inc., licenses and manages the TETRIS intellectual property and franchise worldwide. Today, Blue Planet Software continues to work with licensees to deliver top quality TETRIS products that are relevant, fun and challenging for its millions of players. For the latest information about TETRIS and TETRIS products, please visit www.tetris.com. Contact Information: Curtis Sparrer Connecting Point Communications Phone: (415) 442-4034 Email: csparrer@cpcomm.com Press Release More...

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The Video Game Forum Wii, PS3, Xbox 360

Tetris 25th Anniversary, this week!